TradeKart
Developing and integrated experience from quote to order
ARC'S proprietary Foundations of TRULY Customer Led helped TradeKart to clearly define their Purpose; understand their customers and develop a Value Proposition that delivers a competitive market position and meet their strategic objectives
TradeKart is the UK's leading rapid delivery market place for the Trade.
BETTER
The BIGGEST choice of 400 trade merchant stores. The UK’s BIGGEST delivery network of 150,000 drivers ready to go 54,000 products from the LEADING TRADE BRANDS.
FASTER
LIVE STOCK - you know you can get what you need, when you need it.
SPEED OF ORDER through the TK app.
Speed of delivery in AS LITTLE AS 1 HOUR.
CHEAPER
GREAT TRADE PRICES and exclusive promotions
MORE time working, LESS time driving.
ARC is supporting CEO and Founder,
Alistair McAuley develop the customer strategy for TradeKart.
Challenge
Developing an integrated experience from quote to order to business admin, the TradeKart app helps tradespeople WIN MORE JOBS; SAVE TIME; SAVE ADMIN
TARGET: FOR MAJORITY OF ORDERS VIA APP, building customer stickiness AND massive data capture opportunities.
We follow a tried and tested process to get to the results the organisation needs:
Review of today's "as is" experience
Uncover pain points and barriers in the customer journey
Design seamless solutions to improve the journey
Create the golden thread from Purpose through Experience to Brand and Communication Strategies
Utilise data and analytics to optimise all aspects of the customer journey and experience to deliver business objectives